Idea Cellular, the first mobile operator to announce the upcoming Mobile Number Portability (MNP) recently has started a helpline to guide over 700 million mobile users on various aspects of the service.
MNP, which enables subscribers to change operator while retaining their mobile numbers, is to be launched across the country on January 20.
According to the company, Idea’s new Toll Free Number 1800-270-0000 will offer all relevant information on the processes and procedures of availing MNP and porting requests from mobile subscribers who wish to switch to Idea. The helpline is being promoted through a television ad launched recently, besides other media platforms.
According to Idea Cellular Senior Vice President (Marketing) Anupama Ahluwalia, they realize that mobile users are awaiting MNP to switch to a network which offers seamless connectivity, superior customer service, and affordable and relevant products and services.